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Nike release new Dare To Zlatan ad campaign

By on March 10, 2014

Nike Football’s most recent “Dare to Zlatan” advertising campaign has caused quite a stir as the American sportswear company released three video clips of Paris Saint-Germain star Zlatan Ibrahimovic battling Fire, Ice, and Lightning on social media websites Youtube and Twitter.

In the first ad Ibrahimovic is battling a volcano with the ball at his feet and shades on, while scoring a in a tiger’s den and avoiding an earthquake and lightning bolts blindfolded, performing the best of his football tricks.

Following the release of the first video Ibrah, who has scored an incredible 23 goals in 27 league matches this season, tweeted: “practice with pressure. As the heat rises, so will your game.”

The 32-year-old also added “Learn to unlearn the word ‘safe’. Because if you don’t know what it means you can’t play it” following the release of the second ad.

Meanwhile, Ibrah added: “To Zlatan you must trust your instincts, think one step ahead. Only then will risk become reflex,” when tweeting of the third video.

About Alex Morgan

Alex Morgan, founder of Football Every Day, lives and breaths football from the West Coast of the United States in California. Aside from founding Football Every Day in January of 2013, Alex has also launched his own journalism career and hopes to help others do the same with FBED. He covers the San Jose Earthquakes as a beat reporter for QuakesTalk.com and his work has also been featured in the BBC's Match of the Day Magazine.